Why you need this
Content creators face constant pressure: publish daily, stay relevant, maintain quality, and engage audiences across multiple platforms. The blank page is intimidating, and content burnout is real.
The problem: Coming up with 30 days of fresh content ideas is exhausting. You waste hours brainstorming, researching trends, and organizing ideas—time that could be spent creating.
This template solves that. It provides a structured 30-day content calendar framework with AI-powered ideation prompts, helping you plan a month of content in under an hour.
Perfect for:
- Content marketers managing multiple channels
- Social media managers planning campaigns
- Small business owners without marketing teams
- Creators looking to maintain consistent publishing schedules
What's inside
30-Day Planning Framework
Strategic Foundation:
- Goal-setting worksheet (awareness, engagement, conversion)
- Audience persona templates
- Content pillar identification (3-5 core themes)
- Platform-specific considerations (LinkedIn, Twitter, Instagram, TikTok)
- Content mix ratios (educational, promotional, entertaining)
Daily Content Planner:
- Pre-filled content types for each day
- AI prompts for generating ideas
- Format suggestions (video, carousel, article, thread)
- Optimal posting times by platform
- Hashtag and keyword recommendations
Content Type Library:
- Educational posts (how-tos, explainers, tips)
- Engagement posts (polls, questions, challenges)
- Storytelling posts (case studies, behind-the-scenes)
- Promotional posts (product launches, offers)
- Curated content (industry news, trends)
AI Prompt Templates:
- Topic ideation: "Generate 10 content ideas about [topic] for [audience]"
- Hook creation: "Write 5 attention-grabbing hooks about [topic]"
- Format adaptation: "Turn this blog post into a Twitter thread"
- Trend application: "Create content combining [your topic] with [current trend]"
Workflow Automation:
- Batch creation schedules
- Repurposing strategies (1 blog → 5 social posts)
- Content recycling calendar
- Performance tracking template
- A/B testing framework
Each Day Includes:
- ✓ Content theme and objective
- ✓ AI prompt to generate ideas
- ✓ Format and platform recommendation
- ✓ Call-to-action suggestions
- ✓ Success metrics to track
How to use it
- Monthly planning — Spend one hour at month-end planning the next 30 days
- Batch content creation — Use AI prompts to create week's content in one session
- Flexible execution — Swap days based on trending topics or timely events
- Performance optimization — Track what works and refine future calendars
Example calendar day
Day 7: Educational Post — "How-To Tutorial"
Objective: Provide value, demonstrate expertise, drive saves/shares
AI Prompt:
"Create a step-by-step tutorial on [topic] for [audience]. Make it beginner-friendly with 5-7 clear steps. Include common mistakes to avoid."
Format: Carousel post (LinkedIn/Instagram) or Twitter thread
CTA: "Save this for later" or "Tag someone who needs this"
Metrics: Saves, shares, profile visits
Example output: "How to audit your AI spending in 7 steps" (for B2B tech audience)
Want to go deeper?
This template gets your calendar organized. For improving your AI-generated content:
- Guide: Prompting 101 — Write better prompts for higher-quality content
- Resource: AI Email Templates — More templates for business communication
- Glossary: Prompt — Understanding how to talk to AI effectively
License & Attribution
This resource is licensed under Creative Commons Attribution 4.0 (CC-BY). You're free to:
- Adapt for your brand and content strategy
- Share with your marketing team
- Modify themes and prompts
Just include this attribution:
"AI Content Calendar Template" by Field Guide to AI (fieldguidetoai.com) is licensed under CC BY 4.0
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