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Module 320 minutes

Predictive Analytics for Beginners

Make predictions using AI—no data science degree required. Forecast trends and make data-driven decisions.

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Learning Objectives

  • Understand basic predictive analytics concepts
  • Forecast trends using AI assistance
  • Identify patterns in historical data
  • Make predictions without coding

Predict the Future (Sort Of)

AI makes predictive analytics accessible to non-data scientists. Make better forecasts and decisions.

Simple Forecasting with AI

Trend projection prompt:

My sales data for last 12 months:
[Jan: $X, Feb: $Y, ... Dec: $Z]

Using simple trend analysis:
- What's the pattern?
- Forecast next 3 months
- Confidence level?
- Key assumptions?

Identifying Patterns

Pattern recognition:

Data: [paste your time series data]

Analyze for:
- Seasonal patterns
- Growth trends
- Anomalies
- Cyclical behaviors

What patterns exist and what do they mean?

Google Sheets Forecasting

FORECAST function:

I have:
- Historical data: A2:A13 (12 months)
- Time periods: B2:B13

Create FORECAST formula to predict next 3 months.
Walk me through setup.

Scenario Planning

AI scenario analysis:

Current metrics: [list]

Create 3 scenarios:
1. Optimistic (20% growth)
2. Realistic (10% growth)
3. Pessimistic (flat)

For each: expected outcomes and key drivers

Key Takeaways

  • AI can identify patterns in your historical data and project trends forward
  • Simple forecasting beats guessing—even basic predictions improve decisions
  • Always understand assumptions behind predictions—AI will explain them
  • Use scenario planning: optimistic, realistic, pessimistic outcomes
  • Predictions are probabilities, not certainties—plan accordingly

Practice Exercises

Apply what you've learned with these practical exercises:

  • 1.Forecast your key metric for next quarter using AI
  • 2.Identify seasonal patterns in your annual data
  • 3.Create 3-scenario forecast for a business decision
  • 4.Compare AI prediction to what actually happened (learn from variance)

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