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Module 125 minutes

AI Product Strategy: When AI Makes Sense

Determine if AI is right for your product. Learn to identify good AI use cases and avoid common pitfalls.

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Learning Objectives

  • âś“Identify problems AI can solve well
  • âś“Recognize when NOT to use AI
  • âś“Evaluate AI product opportunities
  • âś“Define success metrics for AI features

Not Every Problem Needs AI

AI is powerful but not magic. Learn when it makes business sense.

Good AI Use Cases

  • Pattern recognition at scale
  • Natural language understanding
  • Content generation
  • Personalization
  • Predictions from data

Bad AI Use Cases

  • Simple rule-based logic
  • When deterministic outputs required
  • Highly regulated without AI explainability
  • When training data unavailable

Evaluation Framework

Ask:

  1. Does this need understanding/generation?
  2. Is there enough data?
  3. Can we accept probabilistic outputs?
  4. What's the cost of errors?
  5. What's the baseline we're beating?

Key Takeaways

  • →Use AI for pattern recognition, language tasks, and personalization—not simple rules
  • →Ensure you have data and can accept probabilistic outputs
  • →Define success metrics before building
  • →Start with MVP, not full product
  • →Plan for AI limitations and edge cases

Practice Exercises

Apply what you've learned with these practical exercises:

  • 1.Evaluate 3 potential AI features for your product
  • 2.Calculate baseline metrics to beat
  • 3.Identify data requirements
  • 4.Define success criteria

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